{"id":6204,"date":"2020-07-07T14:49:18","date_gmt":"2020-07-07T14:49:18","guid":{"rendered":"https:\/\/dev.micronora-informations.fr\/index.php\/2020\/07\/07\/l-industrie-manufacturiere-francaise-violemment-touchee-par-la-crise\/"},"modified":"2020-07-07T14:49:18","modified_gmt":"2020-07-07T14:49:18","slug":"l-industrie-manufacturiere-francaise-violemment-touchee-par-la-crise","status":"publish","type":"post","link":"https:\/\/micronora.com\/en\/l-industrie-manufacturiere-francaise-violemment-touchee-par-la-crise\/","title":{"rendered":"L\u2019industrie manufacturi\u00e8re fran\u00e7aise violemment touch\u00e9e par la crise"},"content":{"rendered":"

\"micronora-actu-juillet-2020-slider.jpg.png\" <\/p>\n

Strategy&, l’entit\u00e9 de conseil en strat\u00e9gie d’entreprise du cabinet de conseil et d\u2019audit PwC, d\u00e9voile les r\u00e9sultats d\u2019une \u00e9tude in\u00e9dite sur l\u2019impact de la crise sanitaire et \u00e9conomique sur l\u2019industrie manufacturi\u00e8re fran\u00e7aise. Conduite \u00e0 la demande de l\u2019Union des industries et m\u00e9tiers de la m\u00e9tallurgie (UIMM), son constat est alarmant : ce fleuron de l\u2019\u00e9conomie fran\u00e7aise, a \u00e9t\u00e9 violemment touch\u00e9 par la crise. Selon la DGE (Direction G\u00e9n\u00e9rale des Entreprises), l\u2019industrie manufacturi\u00e8re, associ\u00e9e \u00e0 l\u2019industrie agroalimentaire, a repr\u00e9sent\u00e9 environ 10% du PIB en 2019. Le secteur emploie 2,1 millions de salari\u00e9s sur l\u2019ensemble du territoire et a g\u00e9n\u00e9r\u00e9 202 milliards d\u2019euros de valeur ajout\u00e9e en France estiment les experts du cabinet PwC. Exportant 410 milliards d\u2019euros en 2019 (hors \u00e9nergie et agroalimentaire), elle participe au rayonnement des territoires au-del\u00e0 des fronti\u00e8res. Elle est par ailleurs, le contributeur majoritaire \u00e0 l\u2019innovation en France, finan\u00e7ant 75% des d\u00e9penses de R&D priv\u00e9es.<\/p>\n

La croissance du secteur, continue depuis 2015, s\u2019est vue stopp\u00e9e net dans son \u00e9lan en mars 2020 par la crise du Covid-19. L\u2019ensemble des activit\u00e9s industrielles manufacturi\u00e8res ont \u00e9t\u00e9 impact\u00e9es durant le confinement : la fabrication d\u2019\u00e9quipements \u00e9lectriques, \u00e9lectroniques et informatiques (-61%), la fabrication de mat\u00e9riel de transport (-69%), ou encore la fabrication d\u2019autres produits industriels (-43%). <\/p>\n

Alors, que faire pour tenter d\u2019aider l\u2019industrie \u00e0 se reconstruire ? Selon PwC, les entreprises pourront privil\u00e9gier trois axes. <\/p>\n

–\tL\u2019enjeu premier est la sauvegarde des comp\u00e9tences : le dialogue social sera ainsi essentiel pour pr\u00e9server les savoir-faire et \u00e9viter au maximum les d\u00e9parts irrempla\u00e7ables dans les 18-24 mois \u00e0 venir. Le tissu productif fran\u00e7ais devra aussi faire preuve de solidarit\u00e9 en relocalisant une partie des approvisionnements pour accro\u00eetre l\u2019utilisation des capacit\u00e9s productives fran\u00e7aises. Cette localisation devra s\u2019accompagner d\u2019une promotion des labels \u00ab made in France \u00bb ou \u00ab origine garantie France \u00bb.
\n–\tAutre chantier de taille pour les entreprises : repenser leur mod\u00e8le d\u2019affaires et faire preuve d\u2019audace, afin de se projeter pleinement dans l\u2019industrie de demain.
\n–\tL\u2019Etat et les R\u00e9gions devront aussi mettre en place des mesures structurantes pour accompagner l\u2019investissement dans l\u2019industrie et la soutenir via une politique de commande publique cibl\u00e9e. En privil\u00e9giant les grands programmes plut\u00f4t que l\u2019achat d\u2019\u00e9quipements, l\u2019investissement pour moderniser l\u2019outil productif, ou encore en accompagnant au plus pr\u00e8s la transition \u00e9cologique du secteur. <\/p>\n

La survie de l\u2019industrie manufacturi\u00e8re fran\u00e7aise se jouera sans doute \u00e0 l\u2019\u00e9chelle de l\u2019Europe : plus que jamais, l\u2019ajustement carbone devra s\u2019envisager \u00e0 l\u2019\u00e9chelle europ\u00e9enne, pour \u00eatre plus efficace et ne pas creuser encore plus d\u2019\u00e9cart entre l\u2019industrie europ\u00e9enne et les autres pays. Il faut par ailleurs encourager les r\u00e9flexions de fond sur la politique commerciale europ\u00e9enne, sa r\u00e9ciprocit\u00e9 et plus globalement sur la concurrence. Enfin, la survie de l\u2019industrie fran\u00e7aise passera \u00e9galement par le d\u00e9veloppement de projets coconstruits \u00e0 l\u2019\u00e9chelle europ\u00e9enne. <\/p>\n

www.pwc.fr
\n<\/p>\n","protected":false},"excerpt":{"rendered":"

Strategy&, l’entit\u00e9 de conseil en strat\u00e9gie d’entreprise du cabinet de […]<\/p>\n","protected":false},"author":1,"featured_media":1765979283,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[60],"tags":[],"class_list":["post-6204","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actu-microtechnique"],"yoast_head":"\nL\u2019industrie manufacturi\u00e8re fran\u00e7aise violemment touch\u00e9e par la crise - Micronora<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/micronora.com\/en\/l-industrie-manufacturiere-francaise-violemment-touchee-par-la-crise\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L\u2019industrie manufacturi\u00e8re fran\u00e7aise violemment touch\u00e9e par la crise - 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